With that said, the current trends are looking up — since January 2021. The graph compares 2020 Q4 with 2021 Q1 data from Google searches for the word ‘Jobs’ and shows a month-on-month increase in searches for the term ‘jobs’. The drop at the end of March reflects the usual drop in searches leading up to Easter. Our own client data confirms the same for Q1 of this year, with April’s data set to match this growth. We’re seeing more site visitors, as well as upticks in job description views, registrations and applications.
Candidates are hungry for the next step in their careers. It’s your job as recruiters to help them make that step.
When the bounceback begins how can you make the most of a recovering employment market?
1) Solve a problem for someone
When your clients come to you looking to recruit, listen keenly to the problems they’re facing. Your relationship with clients is based on your strengths as a recruiter – the knowledge you have that no other recruiter can match.
Identifying the problems you’re able to solve for your clients will put you in a brilliant position to exceed expectations!
With this competitive advantage in mind,
does your website reflect your market knowledge?
are your marketing materials clearly stating your message
2) Refresh and re-energise your job adverts
It’s one of the hardest parts of recruiting – to keep finding fresh ways to write a job description! Never skimp on this – candidates can spot a cut and pasted client job description a mile off.
Look at keyword results in search engines — would a tweak here and there bring you that much more traffic?
Share best practices across your team
Would 1-to-1 training for your consultants produce better results?
3) Review your candidate placement processes
Your clients may well be looking to gain the initiative in the post-lockdown world and being able to place high-quality candidates swiftly will give you a unique advantage.
In a market with plenty of candidates, there will be more good candidates – good people have been laid off through no fault of their own.
Now is the time to take a look at how your own candidate placement pipeline works:
Write out every step you need to take before you successfully place a candidate at your business.
What steps could be improved?
With more job seekers applying for roles, how do you speed up the process of sifting through the volume and finding the best talent?
Here at Reverse Delta, we’re always on hand to help our clients with timely reviews. Get in touch and we’ll undertake a site review for you, discussing options for improvements that help your business grow — and place you at the cutting edge of recruitment in your sector.